Data Management: Infrastructure & BI Tools
Having the right infrastructure is vital to a good data solution. But boy does that come with a lot of …
Analytics
Learn more about how to use Analytics to provide better Business Insights. Blogs written by our expert Data Analysts, Data Scientist & Data Engineers
Data Management: Improving Data Accuracy
With the influx of data available to a company, it is easy to assume that this translates into knowledgeable information …
How To Improve Customer Lifetime Value in e-Commerce
Did you know that the probability of selling to an existing customer is 60%-70%? For new prospects, that number drops to …
How AI & ML are Improving Customer Experience in e-Commerce
Technology is evolving at lightning speed with machine learning (ML) and artificial intelligence (AI) taking the reins. It has disrupted …
Omni-Channel Retail Analytics: How to Start Your Journey
Omni-Channel retail involves delivering a uniformed, frictionless shopping experience regardless of which channel consumers use to complete the purchase — …
Marketing Your eShop: the Data Formulas you Need to Know (InfoGraphic)
Your business has been collecting data but might be having difficulties turning that data into actionable insight. Getting the most …
Introduction to Data Warehouses for E-commerce
By 2025, over 175 ZB of data will be produced globally and nearly 30% of new insights will be generated in real-time. …
6 Benefits of Hosting (IaaS) over SaaS for your Ecommerce Site
In recent years, cloud services have dramatically changed how companies operate their IT systems. We’ve grown used to hearing acronyms like SaaS …
Custom Analytics Platform for Large Digital Document Delivery Company
Executive Summary Our client needed an analytics platform to analyze consumer enrollment and delivery patterns for their electronic document delivery …
Calculating Dynamic Customer Lifetime Value (DCLV) using Data Science
One of the most important topics for marketing analytics is the prediction of customer lifetime value (CLV). Companies can use the CLV prediction to understand an individual client (dynamic …
Creating Effective Business Dashboards
At Indellient we use and design Dashboards to display data in an accessible and informative way. Stories are very effective …
How to Build a Fraud Detection System using Machine Learning Models
In my last blog post, I talked about how to use machine learning models for fraud detection from a business perspective. …